Novaform

12" FlexTech Firm Memory Foam Mattress

Novaform 12" FlexTech Firm Memory Foam Mattress

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Overall

#197 in

Mattress

according to Reddit Icon Reddit

Sentiment score71% positive
5
1
1
Last updated: Apr 23, 2026

Reddit Reviews

Reddit Iconnanarpus
5 months ago

Foam mattresses are all cuttable. Just make sure to get one that is fiberglass free. Process is inflate the mattress, unzip or cut open a seam of the fabric cover, chop to size with an electric turkey knife, then put the fabric cover back on and stitch it shut if needed. We have a 12" thick mattress from Costco that we cut to size for our Murphy bed. It's super nice.

Reddit IconImportant-Body-5710
5 months ago

We have 4 Novaform Firm Mattresses from Costco and absolutely love them. Highly recommend

Reddit IconKittenNamedMouse
3 months ago

We got the king sized Norafoam a few months ago in firm and it's the best mattress I've slept on as a side sleeper. I highly recommend

Reddit IconLightofNew
about 2 months ago

Nova foam has a really nice firmness that you can also get cushioned by. We tried a medium firm mattress and it was like rocks. This bed accommodates all our sleeping positions. But they will literally give you a full refund and pick up the mattress so if it seems like a good fit get it.

Reddit IconBadgerBowhunter
6 months ago

I’ve owned both the Casper and Novaform memory foam mattresses. Loved them both. Went with 3 Casper’s for my new house and am very pleased with the comfort and sleep quality I’m getting

Reddit IconJadedVillain
6 months ago

I used to have the same problem. Side sleeper. Switching from a coil mattress to a memory foam mattress has completely ended my shoulder pain. I didn't even think I would like a foam mattress but I would never go back. The one we got is a novaform from Costco. It's in the firm side so it's lasted quite a while without sagging.

Reddit IconOk-Orchid8690
11 months ago

Novaform memory foam works well for me. If your box spring is just a box with no springs, keep it. But if your box spring has springs in it then you want to get some y wood and put it on top of the box spring. Memory foam don’t work well with old box springs with the springs in them. Good luck.

Reddit Iconshroomboomom
5 months ago

I also own a novaform from Costco and it has been amazing for 5 yrs now. Before this I was sleeping on a $4,000+ tempurpedic mattress. The novaform Is just as comfortable if not more so. Oh, and my partner who had back issues everyday before we got the novaform is now dealing with much less back pain. Highly recommend the Novaform.

5 months ago

We have the memory foam mattress. It came rolled up in a box. Can’t believe the comfort and quality. Totally worth it.

Rankings by Use Case

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Best for Ease of movement & sex

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Individuals who toss and turn frequently, or couples who prioritize a mattress that is responsive and bouncy for sexual activity, and dislike the "sinking" feeling of memory foam.
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Best for Heavy & plus-size sleepers

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Individuals with higher body weights (typically 230 lbs or more) who find that standard mattresses quickly sag, lose support, and cause back or joint pain.
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Best for Hot sleepers

Purple - The Purple Mattress

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Individuals who consistently wake up feeling hot or sweaty, and find that their mattress absorbs and retains body heat throughout the night.
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Best for Long-term durability

SleepOnLatex - Pure Green Organic Latex Mattress

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Buyers who view a mattress as a long-term investment and want to purchase one that will maintain its support and comfort for over a decade, prioritizing total cost of ownership over a low initial price.
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Best for Motion isolation for couples

Helix - Midnight Luxe

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Couples or co-sleepers who are easily woken up by a partner's tossing, turning, or getting in and out of bed.
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Best for Natural & organic materials

SleepOnLatex - Pure Green Organic Latex Mattress

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SleepOnLatex - Pure Green Organic Latex Mattress

Health-conscious individuals or those with chemical sensitivities who want to avoid synthetic foams, chemical off-gassing, and potentially hazardous materials like fiberglass in their sleep environment.
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