Novaform

12" FlexTech Firm Memory Foam Mattress

Novaform 12" FlexTech Firm Memory Foam Mattress

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Overall

#230 in

Mattress

according to Reddit Icon Reddit

Sentiment score70% positive
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Top Pros

Top Cons

Last updated: Jun 22, 2026

Reddit Reviews

Reddit Iconnanarpus
7 months ago

Foam mattresses are all cuttable. Just make sure to get one that is fiberglass free. Process is inflate the mattress, unzip or cut open a seam of the fabric cover, chop to size with an electric turkey knife, then put the fabric cover back on and stitch it shut if needed. We have a 12" thick mattress from Costco that we cut to size for our Murphy bed. It's super nice.

Reddit IconBig_jerm3
about 1 month ago

Hope I’m not too late for this, but my wife and I recently had a boring hybrid king mattress for almost a year and just returned at the end of the 1 year trial. We originally wanted a memory foam mattress but laid down at some stores on hybrids and thought we liked that aspect of it. Firmness was told around 6-7 out of 10. But we thought it was way too soft and thin. I’m around 260 and I would flop around and my ass could bottom out on the bed. Currently we’re on a novafoam firm memory foam queen mattress from Costco that our guest room mattress and it’s been maybe a month on it. So far it’s not bad but I notice laying down I do kind of sink in and get “hugged” I wouldn’t say I necessarily have pains with this bed which I would get often with the boring mattress. But I’m worried over time it could eventually cave in. So my questions are, should I just cave and buy the king size mattress from Costco and give it a go? Or are there any other suggestions for mattresses that are similar that could help or be better? After a while of research I feel like all these online brand are just all the same gimmick and can’t really choose. I’m a side sleeper and a back sleeper occasionally and we’re keeping the adjustable base which we enjoy. Hope this helps and thanks in advance!

Reddit IconNmcoyote1
11 months ago

Split king all the way with adjustable base if you can afford it. Costco had Low cost adjustable bases for a great price when we bought ours a 5+ years ago. I do not remember that exact price. But I’m sure it was Less than $1000 for a split king setup. With separately adjustable head, feet and massage. We have two different brand/ type twin XL mattresses. So we both get what we want in a bed and can still sleep together. I do recommend trying to get the same height mattress so you are close to even. For trying to cuddle a little excetra. So if one is fourteen inches try to find a mattress with the firmness/ material the other person likes that is 14 inches. I have a nice soft twin XL Purple mattress that is luxurious. My wife sleeps on A Twin XL extra firm memory foam mattress she bought from Costco online.

Reddit Iconhellyea81
7 months ago

Yep the novoform extra firm is the best bed in my house and it beats the tempurpedic that I sleep on.

Reddit IconFrosty-View-5697
Reddit IconImportant-Body-5710
7 months ago

We have 4 Novaform Firm Mattresses from Costco and absolutely love them. Highly recommend

Top Mattress on Reddit

1
Brooklyn Bedding Signature Hybrid

Brooklyn Bedding

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93% positive of 57 users

Durable, comfortable, adjustable firmness; excellent value.

$1399 Amazon
3
Helix Midnight Luxe

Helix

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81% positive of 108 users

Pain relief, side sleeper support; but some find too soft.

$1733 Amazon
4
Purple The Purple Mattress

Purple

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66% positive of 315 users

Unique grid feel, cool; but heavy, expensive, polarizing.

$1299 Amazon
5
Brooklyn Bedding Aurora Luxe Cooling

Brooklyn Bedding

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89% positive of 38 users

Excellent cooling, zoned support for heavier sleepers.

$1585 Amazon

Rankings by Use Case

Best for Ease of movement & sex

Novaform - Platinum 16.5" Luxury Hybrid Mattress

Ranked #1

Novaform - Platinum 16.5" Luxury Hybrid Mattress

Individuals who toss and turn frequently, or couples who prioritize a mattress that is responsive and bouncy for sexual activity, and dislike the "sinking" feeling of memory foam.
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Best for Heavy & plus-size sleepers

Brooklyn Bedding - Titan Plus Luxe

Ranked #1

Brooklyn Bedding - Titan Plus Luxe

Individuals with higher body weights (typically 230 lbs or more) who find that standard mattresses quickly sag, lose support, and cause back or joint pain.
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Best for Hot sleepers

Purple - The Purple Mattress

Ranked #1

Purple - The Purple Mattress

Individuals who consistently wake up feeling hot or sweaty, and find that their mattress absorbs and retains body heat throughout the night.
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Best for Long-term durability

Sleep EZ - Organic Latex Mattress

Ranked #1

Sleep EZ - Organic Latex Mattress

Buyers who view a mattress as a long-term investment and want to purchase one that will maintain its support and comfort for over a decade, prioritizing total cost of ownership over a low initial price.
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Best for Motion isolation for couples

Helix - Midnight Luxe

Ranked #1

Helix - Midnight Luxe

Couples or co-sleepers who are easily woken up by a partner's tossing, turning, or getting in and out of bed.
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Best for Natural & organic materials

Sleep EZ - Organic Latex Mattress

Ranked #1

Sleep EZ - Organic Latex Mattress

Health-conscious individuals or those with chemical sensitivities who want to avoid synthetic foams, chemical off-gassing, and potentially hazardous materials like fiberglass in their sleep environment.
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